Art Direction, Photography and Campaigning in Fashion.
Throughout more than 10 years, I created content for brands and for creative practice – and sometimes simply the fun in experimenting! I started out as a team-of-one-woman and gradually incorporated collaborating with other photographers until recently also gaining the confidence to shoot models and other creatives, working in larger team setups.
All of this allowed me, over time, to find my personal preferences in composition, techniques, inspirations and editing.
credits I
directed and shot for a Brazilian make-up studio
shot and composited traditionally, animated via AI workflow (Runway)
mood image for coloring, chalk on paper
directed and shot for a Brazilian make-up studio
shot for a naturally died, local knitwear brand
shot traditionally using a system of flash, beauty dish and reflected natural light, composition via Adobe Photoshop
press kit for Victor Bloom Production, credits V
album cover for Vicctor / Victor Bloom, credits V
all natural album booklet shot, credits V
credits III
shot selection, behind the scenes
The above represents my signature style in coloring, mood, styling, composition and general look and feel.
Let’s apply this to on location productions.
shooting dresses and jewelry in Taormina, Sicily
and at the Portuguese Algarve coast
for a Brazilian lingerie brand
model credits II
part of the process: explorations around forms and color
playing with light and textures
more Algarve and vintage Hunza
whilst incorporating a more organic look for socials
Besides water, flowing fabrics and reflecting light, some of my biggest inspirations are found within nature’s organic forms, art nouveau and antique myths.
details of Alphone Mucha's "Monte Carlo" painting, 1897 – photographed at the Mucha Foundation in Prague
Circular dispositions, natural shades of color and the ever present floral elements of art nouveau inspired this portrait of Tayná Garcia in Elleme and Turrisi – model credits II
model credit II
model credit II
And sometimes I just love a classical fashion editorial approach, driven by the styling and the set themselves.
It is also under this category where I accomodate trends, streetstyle and travel photography. Yet never without losing the high-effort approach and prioritizing light.
model credit VI
model credit VI
Credits On This Page
I Photography: Marcel Kamps. Art Direction, Styling and Model: Luise Oliviya.
II Model: Tayná Garcia. Art Direction, Styling, Photography and Retouch: Luise Oliviya.
III Photography: Nailah Raab. Art Direction, Styling and Model: Luise Oliviya.
IV Photography: Michael Simons. Art Direction, Styling and Model: Luise Oliviya.
V Photography: Nailah Raab. Model: Victor Moreira. Art Direction, Styling: Luise Oliviya.
VI Model: Ivan Popov. Art Direction, Styling, Photography and Retouch: Luise Oliviya
All Images Shared With Permission Of Contributing Parties.